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About

The seam where Chinese auto meets overseas markets.

I’ve spent my career at the seam where Chinese auto brands meet overseas markets — and where sales success lives or dies on after-sales execution.

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[X]+
Years in the auto industry
15+
Markets worked in
[X]00+
Service outlets enabled
Mandarin · English
Languages

[PLACEHOLDER: 2–3 sentences on your origin — first roles in the auto industry, how you came to focus on going-global and after-sales. Make it human and specific.] Over the past [X] years I’ve worked with Chinese OEMs entering new markets, overseas distributor and dealer groups, and the parts, training, and service partners that hold the network together.

[PLACEHOLDER: 2–3 sentences on signature work — the markets, the scale of networks built, the types of engagements.] My work sits at the intersection of market-entry strategy and operational after-sales reality: I help brands not just ship cars, but keep customers for a lifetime.

[PLACEHOLDER: 1–2 sentences on point of view / what you believe.] I believe after-sales is the true test of a global brand — and the most under-invested advantage in Chinese auto’s going-global wave.

Experience

  1. [YEAR] – Present

    [Title — e.g. Founder, Going-Global & After-Sales Advisory]

    [Current company / advisory]

    [PLACEHOLDER: what you do, who you serve.]

  2. [YEAR] – [YEAR]

    [Title — e.g. Head of Overseas After-Sales]

    [Previous OEM / distributor group]

    [PLACEHOLDER: scope, regions, scale.]

  3. [YEAR] – [YEAR]

    [Title]

    [Earlier role]

    [PLACEHOLDER.]

Want the full story in a conversation?

I’m always open to talking shop with OEMs, distributors, and partners thinking seriously about overseas after-sales.

Book a call See what I do