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What I do

After-sales as strategy, not afterthought.

I work across three audiences in the going-global value chain. Each line is built around a specific buyer and a specific, measurable outcome — not generic consulting.

Line 01

For Chinese OEMs & Brands

Going global without bleeding out on warranty and wait-times.

You can land vehicles in a new market in months — but a fragile after-sales setup quietly destroys margin and brand trust for years. I help brands design market-entry and after-sales networks that are profitable from year one.

Overseas Market-Entry Strategy

Market prioritization, go-to-market mode (direct vs. distributor vs. JV), pricing and product-mix fit per region.

Deliverable: Market-entry roadmap & partner model

After-Sales Network Design & Setup

Service-network blueprint, parts logistics flow, warranty policy, and dealer standards built for local reality — not copy-pasted from China.

Deliverable: Network blueprint + operating playbook

Localization of Service Operations

Local staffing, training systems, technical documentation, and CSAT measurement adapted to each market.

Deliverable: Localized operating model

Line 02

For Overseas Distributors & Dealers

Become the after-sales partner brands fight to keep.

Distributors who master after-sales win exclusivity, better margin, and longer contracts. I help dealers build the service capability and reporting rigor that make OEMs trust you with their brand.

Distributor & Dealer Enablement

Standards implementation, staff certification, customer-experience playbooks, and performance dashboards OEMs actually want to see.

Deliverable: Enablement & certification program

Parts & Warranty Operations

Parts forecasting, inventory strategy, warranty-claim management, and reverse-logistics that protect margin and uptime.

Deliverable: Parts & warranty operating system

Line 03

For Supply Chain & Service Partners

Plug into China-auto global growth as a trusted enabler.

The going-global wave creates huge demand for parts, tooling, training, and field-service capacity. I help service providers and supply-chain players qualify, position, and connect with the right OEMs and distributors.

Service Partner Sourcing & Vetting

For OEMs: sourcing and vetting qualified local service partners. For partners: positioning, qualification, and OEM matchmaking.

Deliverable: Qualified partner shortlist / positioning pack

Technical Training & Standards

Training curriculum, technical standards, and knowledge transfer that align local teams with OEM expectations.

Deliverable: Training program & standards kit

What partners say

Trusted across the value chain.

“[PLACEHOLDER] Tobey sees the after-sales problem three moves ahead. He rebuilt our service network from a cost center into our strongest argument for exclusivity.”

[Name]

[Title], [Company]

“[PLACEHOLDER] Rare combination of OEM-side instinct and on-the-ground dealer reality. He speaks both languages fluently — literally and operationally.”

[Name]

[Title], [Company]

Which line sounds like your problem?

Tell me where you sit in the value chain and what you’re trying to build — I’ll tell you honestly whether and how I can help.